Why Magento Is Always The First Preference For E Commerce

Commencing an online e-commerce store involves a lot of strategies, planning, and development, to ensure every product listed on the website sells to the widest base of audience. The eCommerce platform you would be using as your online store must be designed in such a way it is safe, easy to use, scalable, and has a strong base. When all these aspects are taken care of at the initial stage, the platform becomes a big success.

During your initial stage of planning, you are going to come across one of the most powerful platforms used for building eCommerce websites and it is known as Magento. 

Magento was launched back in 2008 and in just 14 years, it has become the most obvious choice for all eCommerce developers and players. Using Magento for online store development incorporates the website with numerous advantages. To better understand the effectiveness of Magento, we will look into the details of why Magento stands among all the other eCommerce development platforms. 

What is Magento?

Magento is an open-source platform specially developed for eCommerce websites. This platform offers a wide array of options for both customization and integration. Anyone looking for flexibility, scalability, and expandability chooses Magento while opting for a magento theme development company.

Although some work and precision designing skills are required to make the most of Magento while building an e-commerce platform, still it is the most preferred open-source platform for developing any size and any kind of eCommerce website. 

Why Magento is the best choice for eCommerce development?

Open source platform 

The biggest advantage of Magento is it is an open-source platform and that’s the reason why e-commerce companies always stick to only a magento theme development company instead of futzing around on other options. 

Because of its open-source nature, developers can easily modify the source code, functionality, and features by simply installing and creating plug-ins and add-ons. 

Highly scalable 

Scalability is always prioritized while building any kind of e-commerce platform since the world of e-commerce keeps on changing rapidly and the website needs to be adjusted accordingly, with minimum downtime and delay. This is where custom Magento solutions fit in like a glove. 

You can seamlessly scale Magento into whatever you need it to be. Doesn’t matter whether you are a small or a giant online business owner, Magento can easily adapt to your specific requirements and scale up or down as per your changing needs. 

Easy to manage 

Another reason why custom Magento solutions have become the first choice for eCommerce development is its a lot easier to manage in comparison to other platforms. With the help of Magento, you can easily manage different stores from a single admin panel. This can save you a lot of time and effort. 

Also, Magento offers multi-language and multi-currency features along with international order management, shipping, and support. All this makes Magento a perfect choice even if you are dealing on a giant scale with international markets. 

Supports mobile commerce 

With 76% of smartphone users buying products online, you can’t overlook mobile commerce while building an eCommerce store or even while making changes to your existing eCommerce store. Even if you have plans of just making changes to the Magento support portal, you should consider using the power of mobile commerce offered by Magento. 

Both the Magento enterprise edition and the Magento Community edition offer mobile shopping experience across different web browsers and devices and you can also take advantage of the Magento support portal.

Improved SEO 

Doesn’t matter how good your product is, how well organized your website is or how fast your website loads, if you will not be easily discoverable on the internet then you won’t last long in the game. SEO plays a crucial role in the success of e-commerce platforms and fortunately, Magento aids in SEO optimization. 

Magento assists SEO by allowing you to build URLs, descriptions, and tags with appropriate keywords. So, apart from helping you in driving inbound traffic to your website, Magento can also be used to boost conversion optimization along with average order value. 

Various options of extensions and plug-ins 

Doesn’t matter which type of eCommerce store you wish to build or which type of feature you have planned to add to your website, Magento has got an extension and plug-in for all of your needs. One such plugin that you can use is Magento infusionsoft extension. 

This extension allows you to keep tabs on customers who request a quote from your website through the Magento Quotation Manager. 

If you are planning on entering the eCommerce market then the first thing you must do is to choose Magento for building your dream online store. Magento has got all the features that makes it a perfect choice for any kind and size of eCommerce store and therefore, all you need is to choose the right Magento development company.

By Scarlett Watson

I am a digital marketer, content writer, blogger and professional people-watcher. She has had a passion for writing since high school, and is deeply interested in the art of visual storytelling. She loves to express herself through her art, style and fashion. She loves to play practical jokes on her friends and family and make them laugh till their stomachs hurt. best job search platform best job search website blackout-curtains roller blinds in Dubai

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